The SaaS email design agency
that turns inboxes into revenue
We help SaaS companies design and write email sequences that onboard users, nurture leads, and drive upgrades. Every email earns its place in the inbox.
100+ startups trust Conversion Factory
“All the benefits of an in-house team, without the headache.”
Sam Schrup
Founder, AudienceTap
About Us
We're marketers who know design
and designers who know marketing
Killer design without marketing is like a Porsche with no wheels. And vice versa. You won't get very far unless you have both.
Every client gets access to a senior designer and a senior marketer who make two people feel like 100.
The other guys
Conversion Factory
Problems
Can you relate?
Low open rates and even lower clicks
Your emails are getting delivered but not opened, or opened but not clicked. That’s a subject line problem, a content relevance problem, or a list quality problem — and usually all three at once.
Onboarding emails aren’t driving activation
Users sign up, get a welcome email, and then go quiet. Your onboarding sequence isn’t connecting what the user wanted to achieve with what the product actually does. Activation never happens.
No email system — just one-off sends
You send a newsletter when someone remembers to. You have an onboarding sequence that’s never been updated. Email is an afterthought instead of your highest-ROI retention channel.
Emails that look broken on mobile
Over 60% of email opens happen on mobile. If your emails render as a wall of small text or broken images on an iPhone, you’re losing the majority of your audience before they read a word.
Everyone gets the same email
Your power users and your at-risk churners get the same monthly newsletter. Segmentation and behavioral triggers exist so you can send the right email at the right moment — but most SaaS companies never set them up.
Revenue events with no email support
You launch a feature. You run a promotion. You want to run a win-back campaign. But you have no templates, no system, and no bandwidth to produce good emails in time. Moments pass and revenue goes with them.
Email design deliverables
for every stage of your funnel
From the first welcome email to the win-back campaign, we design and write email sequences that drive action at every stage.
Case Studies
Creative that drives conversions
See real results we've achieved for our clients
Step 1
Email audit and strategy
We audit your current sequences, review performance data, map your user journey, and identify the highest-leverage email opportunities. We prioritize by potential revenue impact before writing a word.
Step 2
Sequence architecture
We design the logic of every sequence: what triggers each email, what the job of each email is, how many emails are in each sequence, and how they relate to each other and to user behavior.
Step 3
Copy and design
We write the copy and design the template for every email simultaneously. Subject lines, preheaders, body copy, CTA hierarchy, and visual layout all developed together as one coherent piece.
Step 4
Build and test
We build the emails in your ESP, configure the triggers and segmentation logic, and run deliverability and rendering tests across every major email client and device before anything goes live.
Step 5
Optimize and expand
We track open rates, click rates, and downstream conversion for every sequence. We A/B test subject lines and CTAs, update sequences based on what’s working, and add new emails as your product evolves.
Client Testimonials
What our clients have to say about us
“Partnering with Conversion Factory has been the absolute right decision. No regrets.”
Sam Schrup
Founder & CEO, AudienceTap
“I can strongly recommend Conversion Factory to any SaaS startup tired of neglecting their marketing.”
Andy Baldacci
CEO, SaberSim
“If you're facing the challenge of having marketing that speaks to your customers — I highly recommend working with the Conversion Factory team.”
Arun Sivashankaran
Founder & CEO, FunnelEnvy & Reform
“It's been an absolute delight working with this team.”
Eunice Koo
Marketing Coordinator, Less Annoying CRM
“I would recommend them to anybody who needs a lot of work done, needs it done extremely efficiently and at extremely high quality.”
Kevin Guardia
CFO, KinectAir
“Couldn't recommend them more highly — give them a shot.”
Tom Normand
CEO, HOALife
“If you're a SaaS business and care about real measurable conversion gains, I would absolutely recommend working with Conversion Factory.”
Ultan Roe
COO, Join It
“What I was missing from a marketing standpoint and a team, these guys fulfilled that.”
Rashad Mujeebuddin
Founder & CEO, Ruya
“We didn't want just a task rabbit to get things done. We wanted a true thought partner — and they've done that and more.”
Will Hopkins
Marketing Manager, Gainbridge
“Their team has tirelessly executed on getting us designs, copy, and all the other deliverables that we need.”
Dominic Monn
Founder, MentorCruise
“They actually turned around work so quickly that sometimes I couldn't keep up with them.”
Cotopaxi Lyon
Founder, Lyon Quality Assurance
“We know that whatever requests we have, we can pass on to Conversion Factory and they'll be done quickly and done right.”
Robert Smith
Head of Marketing, Dabble
Our moms (and clients) have some nice things to say about us
“You get all of the benefits of an in-house team without all of the headaches.”
Sam Schrup
Founder & CEO, AudienceTap
“They've driven real measurable growth at SaberSim, but more importantly, they did all of that while freeing me up to focus on the things that only I can do.”
Andy Baldacci
CEO, SaberSim
“Corey, Zach and Nick from the Conversion Factory team were really instrumental in updating and refining our positioning.”
Arun Sivashankaran
Founder & CEO, FunnelEnvy & Reform
“Within days of working with Corey, Zach and Nick, we were completely revamping our website, had plans in place for A/B testing key sections of our homepage, and were generating new marketing copy.”
Eunice Koo
Marketing Coordinator, Less Annoying CRM
“Conversion Factory did a complete overhaul of our website in time for the press release — and we went viral.”
Kevin Guardia
CFO, KinectAir
“They were very thorough, organized, had their processes down, and were really very collaborative in everything we did with them.”
Tom Normand
CEO, HOALife
“We A/B tested the new page against our original page and saw fantastic results — a 43% increase in qualified leads along with a 29% reduction in cost per qualified lead.”
Ultan Roe
COO, Join It
“What made me come to Conversion Factory was the fact that they had all the experts under one roof that I needed to do marketing.”
Rashad Mujeebuddin
Founder & CEO, Ruya
“Working with the Conversion Factory team has unlocked an entirely new opportunity for growth for us.”
Will Hopkins
Marketing Manager, Gainbridge
“Their team has tirelessly executed on getting us designs, copy, and all the other deliverables that we need.”
Dominic Monn
Founder, MentorCruise
“Working with these guys was so easy and an absolutely phenomenal experience.”
Cotopaxi Lyon
Founder, Lyon Quality Assurance
“Conversion Factory has been pretty seamlessly plugged into our workflow — very responsive, very quick on the things we asked.”
Robert Smith
Head of Marketing, Dabble
“Zach is a truly talented brand strategist and designer who spends time to understand your vision.”
Alex Kamergorodsky
CEO, DragonGlass
“Corey really knows his stuff when it comes to product marketing, PLG, and growth. He's the first person I turn to for help.”
Brian Pedersen
CRO, Bonsai
“With his wealth of SaaS experience, Corey has helped numerous founders, including me, overcome marketing challenges and increase MRR. His results-driven approach sets him apart among his peers. If you're unsure about the next steps in growing your SaaS business, I highly recommend working with Corey!”
Chris Spagnuolo
CEO, JetBoost
“Conversion Factory is the single greatest thing to exist in the history of mankind...other than my baby boy, of course.”
Corey's Mom
Founder, HeliParent.AI
“Corey is truly a swiss-army knife of SaaS product-led growth.”
Derrick Reimer
CEO, SavvyCal
“What sets them apart is how they truly understand the full stack of modern product marketing.”
Dru Wynings
Head of Marketing, Sensible
“Working with Conversion Factory is as easy as can be and a no-brainer. If you need help on product marketing with a ROI focus, talk to them!”
Hiten Shah
Founder, Crazy Egg
“Working with Conversion Factory helped us accelerate growth plans. Quality is awesome and team consistently delivered.”
Louis Nicholls
Cofounder, SparkLoop
“Ngl, the stuff Nick is putting out low key cooks.”
Nick's Mom
CVO (Chief Vibes Officer), Momster
“Conversion Factory helped me create a great product marketing website in Webflow. It's great that I can create notes on what I want and let them run with it. It's hands off and I can iterate the major points with them.”
Oky Sabeni
CEO, Podseeker
“Working with Zach was not cheap, but the work we created is something I'm genuinely proud of.”
Phil Alves
CEO, DevStats
“Perfect for overwhelmed SaaS founders, CF gets you access to top-tier niche talent.”
Scott Krager
Founder, Thumbnails
“I hang all of his logos and designs on the refrigerator with pride. Not sure if he'll ever get out of that minimalist phase.”
Zach's Mom
CEO, Mom.Co
“You get all of the benefits of an in-house team without all of the headaches.”
Sam Schrup
Founder & CEO, AudienceTap
“They've driven real measurable growth at SaberSim, but more importantly, they did all of that while freeing me up to focus on the things that only I can do.”
Andy Baldacci
CEO, SaberSim
“Corey, Zach and Nick from the Conversion Factory team were really instrumental in updating and refining our positioning.”
Arun Sivashankaran
Founder & CEO, FunnelEnvy & Reform
“Within days of working with Corey, Zach and Nick, we were completely revamping our website, had plans in place for A/B testing key sections of our homepage, and were generating new marketing copy.”
Eunice Koo
Marketing Coordinator, Less Annoying CRM
“Conversion Factory did a complete overhaul of our website in time for the press release — and we went viral.”
Kevin Guardia
CFO, KinectAir
“They were very thorough, organized, had their processes down, and were really very collaborative in everything we did with them.”
Tom Normand
CEO, HOALife
“We A/B tested the new page against our original page and saw fantastic results — a 43% increase in qualified leads along with a 29% reduction in cost per qualified lead.”
Ultan Roe
COO, Join It
“What made me come to Conversion Factory was the fact that they had all the experts under one roof that I needed to do marketing.”
Rashad Mujeebuddin
Founder & CEO, Ruya
“Working with the Conversion Factory team has unlocked an entirely new opportunity for growth for us.”
Will Hopkins
Marketing Manager, Gainbridge
“Their team has tirelessly executed on getting us designs, copy, and all the other deliverables that we need.”
Dominic Monn
Founder, MentorCruise
“Working with these guys was so easy and an absolutely phenomenal experience.”
Cotopaxi Lyon
Founder, Lyon Quality Assurance
“Conversion Factory has been pretty seamlessly plugged into our workflow — very responsive, very quick on the things we asked.”
Robert Smith
Head of Marketing, Dabble
“Zach is a truly talented brand strategist and designer who spends time to understand your vision.”
Alex Kamergorodsky
CEO, DragonGlass
“Corey really knows his stuff when it comes to product marketing, PLG, and growth. He's the first person I turn to for help.”
Brian Pedersen
CRO, Bonsai
“With his wealth of SaaS experience, Corey has helped numerous founders, including me, overcome marketing challenges and increase MRR. His results-driven approach sets him apart among his peers. If you're unsure about the next steps in growing your SaaS business, I highly recommend working with Corey!”
Chris Spagnuolo
CEO, JetBoost
“Conversion Factory is the single greatest thing to exist in the history of mankind...other than my baby boy, of course.”
Corey's Mom
Founder, HeliParent.AI
“Corey is truly a swiss-army knife of SaaS product-led growth.”
Derrick Reimer
CEO, SavvyCal
“What sets them apart is how they truly understand the full stack of modern product marketing.”
Dru Wynings
Head of Marketing, Sensible
“Working with Conversion Factory is as easy as can be and a no-brainer. If you need help on product marketing with a ROI focus, talk to them!”
Hiten Shah
Founder, Crazy Egg
“Working with Conversion Factory helped us accelerate growth plans. Quality is awesome and team consistently delivered.”
Louis Nicholls
Cofounder, SparkLoop
“Ngl, the stuff Nick is putting out low key cooks.”
Nick's Mom
CVO (Chief Vibes Officer), Momster
“Conversion Factory helped me create a great product marketing website in Webflow. It's great that I can create notes on what I want and let them run with it. It's hands off and I can iterate the major points with them.”
Oky Sabeni
CEO, Podseeker
“Working with Zach was not cheap, but the work we created is something I'm genuinely proud of.”
Phil Alves
CEO, DevStats
“Perfect for overwhelmed SaaS founders, CF gets you access to top-tier niche talent.”
Scott Krager
Founder, Thumbnails
“I hang all of his logos and designs on the refrigerator with pride. Not sure if he'll ever get out of that minimalist phase.”
Zach's Mom
CEO, Mom.Co
Pricing
Transparent pricing for
every stage of growth
Fixed-price website builds and flexible marketing subscriptions. No hourly billing, no surprises, no three-month onboarding.
Not sure if Conversion Factory is the right fit?
Let’s chat. We’ll answer all your questions and give you an honest assessment on if we can add substantial value to you.
SavvyCal
23x MRR growth
Less Annoying CRM
20% more conversions
Botable
85% shorter sales cycle
Senja
17% conversion lift
Sensible
2x committed ARR
100+ startups trust Conversion Factory
