We've run marketing for 100+ startups. We've built the most popular AI skills repo for marketing. Now we'll help you become AI-native.
The track record
100+
SaaS startups served
Series A through public. Five years embedded in B2B growth marketing — the patterns under every workflow we ship.
The foundation
35.7kstars on GitHubMarketing Skills — the open-source repo your team can read, fork, and contribute to. The same skill files we run inside Conversion Factory every day.
The promise
Day 1
start, not month 6
From wherever you are today to a marketing team operating at AI velocity. Pick the depth — Workshop, Studio, or Foundry.
Some of the teams we've shipped for


Where we go deep
Three disciplines, one through-line — the exact AI workflows we run inside CF every day. Train your team on them, build them into your stack, or have us run them for you.
AI for Marketing
Ship campaigns in days, not weeks. One positioning brief becomes ad creative, landing pages, email sequences, and social posts — same prompts, same brand voice, every time.
AI for Design
Concept to polished asset in a fraction of the usual time. Iteration cycles measured in minutes. Brand-system-compliant by default.
AI for Website Development
Component scaffolding, code generation, deploy automation. Wire up the MCP servers your marketing team uses every day — and ship without the engineering bottleneck.
Outcomes
What your team will be shipping in week 4.
- Ship a programmatic SEO play with hundreds of /vs/, /alternatives/, and /for-[ICP]/ pages — each written for its specific buyer persona. Not the templated lorem-ipsum competitors push out — pages that actually rank.
- Refresh your pricing page overnight — copy, hierarchy, plan naming, value-prop logic. With a documented case for every change. Ready before the board meeting.
- Turn a 60-minute customer interview into a positioning doc, an ICP refresh, a 3-page feature spec, a homepage hero rewrite, and a LinkedIn post — before the call ends.
- Ship a Product Hunt launch package — site updates, email sequence, paid amplification copy, 10 LinkedIn posts, a Twitter thread, a PR pitch — from a single positioning brief, in two days.
- Build a sales-enablement bot that picks the right case study, one-pager, or battlecard for any deal-stage moment a rep types into Slack — pulling from your library and live CRM context.
- Stand up a paid-ads agent that runs the full loop — generate creative variants, A/B test against existing winners, monitor CPA across LinkedIn and Google, kill underperformers, scale winners. Reports to Slack, asks before reallocating six figures.
- Run continuous competitive intel — watch every competitor's pricing page, /vs/ pages, blog, LinkedIn, press, X, and fundraising news. Friday-morning digest plus a Slack ping the moment something needs an immediate response.
- Turn a single insight into 5 pieces of content — a LinkedIn post, an X thread, a TikTok script, a YouTube Short, and a blog summary — each optimized for the channel's algorithm, all from one positioning brief. Ready to schedule by lunch.
- Ship a full lifecycle email program — welcome, activation nudges, feature reveals, upgrade prompts, win-back, expansion plays — segmented by persona inferred from signup data and product usage. From kickoff to live in two weeks.
- Run cohort retention, attribution, and funnel analysis off Stripe + product event data — and write the lifecycle marketing recommendations that follow. Without booking a data analyst.
How it works
Audit. Design. Build. Train.
The same four phases run across every engagement — compressed for a Workshop, fully scoped for a Foundry. Async by default: Loom walkthroughs and shared docs instead of standing meetings.
01
Audit
Run our 99-point Marketing Audit, tailored for AI — every manual workflow inventoried and mapped to its AI opportunity.
You bring
Loom walkthroughs per role (so we see how each motion actually runs) · read-only stack access · the last 12 months of marketing performance.
You walk away with
Marketing Audit · workflow inventory · AI maturity score · ranked opportunity matrix · recommended phasing.
02
Design
The architecture. Every workflow, skill, and integration specced.
You bring
Sign-off on the diagnosis · stack permissions · async input on the priority workflows.
You walk away with
Build plan — every workflow named, every skill specced, every integration documented.
03
Build
Skill files written. Custom apps built. Integrations wired into your stack.
You bring
One point person (the operator) · live tool access · async reviews on Loom + Notion.
You walk away with
Production workflows · custom apps in your environment · skills in your team's repo.
04
Train
Your team owns it. Workshops, docs, runbook, monthly cadence.
You bring
Two days of team time per workshop block.
You walk away with
Trained team · documentation library · optional retainer.
Every engagement starts with the Marketing Audit. Standalone at $1,000, or included in every Studio or Foundry engagement. See the audit
Pick the depth
Train it, build it, or run it for you.
Skill up your team, ship workflows alongside them, or have the whole operation delivered.
DIY · Do It Yourself
Workshop
1–3 day intensive · 1–2 people
Hands-on workshop for teams that want to skill up fast. Live builds, real client workflows, the skill files we run from every day. Remote or in-person.
- Live workshop (remote or in-person)
- Skill files, playbooks, and SOPs
- Recordings + reference library
DWY · Done With You
Studio
4–8 weeks · Teams up to 5
A forward-deployed AI engineer embeds with your marketing team and builds custom skills + workflows into your stack — HubSpot, Webflow, Notion, Figma, your CRM. Two workshops bookend the Studio so the team owns it after handoff.
- Custom skill library + workflows in your stack
- Embedded forward-deployed AI engineer
- 2 workshops + full handoff documentation
DFY · Done For You
Foundry
8–12 weeks · Teams of 5+
We design and build the full AI marketing system on top of your company brain — the central source of truth your team and AI both run from. Content engine, distribution automation, CRO workflows, custom internal apps. Plus skill library and team training so it doesn't decay.
- Company brain — central source of truth your team + AI run from
- Full AI marketing system + custom internal apps
- Skill library + team enablement so it doesn't decay
After the handoff
Keep it running, or keep it compounding.
Three month-to-month packages, ready after any Workshop, Studio, or Foundry. Pause or cancel anytime.
Maintain
Keep the workflows running. Monitoring, minor fixes, a monthly check-in. Pause anytime.
- Workflow health monitoring
- Minor fixes and tweaks
- Monthly check-in call
Compound
Extend and improve. New workflows shipped each month, optimization passes, and monthly office hours with the team.
- New workflows shipped each month
- Optimization + iteration passes
- Monthly office hours with the team
Embed
Embedded AI partner running your marketing operations end to end. Custom scope, dedicated capacity, ongoing strategy.
- Dedicated team + capacity
- Custom roadmap + strategic guidance
- End-to-end operations across your stack
Who it's for
Marketers
who want AI shipping in their stack, not in a slide deck
Designers
ready to bring AI into the production pipeline
Founders
whose marketing team is drowning in manual work
Make your marketing team 10x better.
Book a call. We'll prescribe the right tier — Workshop, Studio, or Foundry — and start the day you sign.

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