Case study

SavvyCalTaking a Calendly alternative from $2k to $45k MRR

23×

MRR growth

Complete positioning overhaul and website copy that drove explosive growth for the scheduling tool.

  • Positioning
  • Copywriting
  • Product Hunt Launch
  • Onboarding Emails
SavvyCal work by Conversion Factory

The story

How the work paid off

What the team already had going for them, what we took on, and what changed after.

What SavvyCal brought

Built a well-designed product with product-market fit and continued to ship features and updates weekly.

What we did

Positioning, rewrote homepage copy, copy for competitor comparison pages, plan and copy for Product Hunt launch, copy for onboarding emails.

The result

SavvyCal took their MRR from $2k to $47k, a 23x increase.

In their words

“Corey is truly a swiss-army knife of SaaS product-led growth.”
Derrick Reimer

Derrick Reimer

CEO, SavvyCal

The work

Inside the SavvyCal project

SavvyCal project screenshot 2
SavvyCal project screenshot 3

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SavvyCal
Marketing · Design

SavvyCal

23× MRR growth

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Senja

17% conversion lift

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Marketing · Design · Webflow

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43% More conversions

100+ startups trust Conversion Factory

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DragonGlassTokensoftDevStatsCurePathMaple BlueBaremetricsEvercastKinectAirSupereventAudienceTapSavvyCalTimetasticCordialSensible