Case study

BotableReducing sales cycles by 85%

85%

shorter sales cycle

Full rebrand and website build that dramatically shortened their sales cycle.

  • Rebrand
  • Website Design
  • Blog CRO
  • Contact Page CRO
Botable work by Conversion Factory

The story

How the work paid off

What the team already had going for them, what we took on, and what changed after.

What Botable brought

Organic, relevant blog content that increased traffic supply

What we did

Blog post and contact page CRO in addition to a rebrand and website overhaul

The result

Botable closed a multi five-figure software lead from their blog in just 23 days compared to their average 152 day sales cycle, an 85% decrease in sales cycle length.

The work

Inside the Botable project

Botable project screenshot 2
Botable project screenshot 3
Botable project screenshot 4
Botable project screenshot 5

Not sure if Conversion Factory is the right fit?

Let’s chat. We’ll answer all your questions and give you an honest assessment on if we can add substantial value to you.

On-demand marketing, design, and web dev
No contracts
First month happiness guarantee
SavvyCal
Marketing · Design

SavvyCal

23× MRR growth

Senja
Marketing · Design · Framer

Senja

17% conversion lift

Join It
Marketing · Design · Webflow

Join It

43% More conversions

100+ startups trust Conversion Factory

DragonGlassTokensoftDevStatsCurePathMaple BlueBaremetricsEvercastKinectAirSupereventAudienceTapSavvyCalTimetasticCordialSensible
DragonGlassTokensoftDevStatsCurePathMaple BlueBaremetricsEvercastKinectAirSupereventAudienceTapSavvyCalTimetasticCordialSensible